Three ways consumers change and how to adress this phenomenon according to a report of international brand consultancy firms Wolff Olins and Flamingo.
So why are companies investing more and more in this area now and not five years ago? The reason is simple: more and more companies are competing in the same markets and developing similar products, so they need an edge.
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— Crystal Ehrlich – UX (@cbehrlich) September 17, 2013